Tag: Android
-
TL;DR: Meta Earnings 4Q22 – Recovers From IDFA Deprecation Shock

Great news for @Facebook. The big question is, how much of that recovery is thanks to FB measures, and how much a bounce-back of ad buyers who fled for Android only to find that its demographics are not as lucrative as are iOS demographics. If most of the @Facebook recovery is due to buyers returning,…