Advertising, Media & Entertainment Expertise
The transition from TV to Connected TV. Retail media. Privacy and signal loss. Artificial intelligence. Our industry is roiled by change.
W Media Research helps you understand what the future of advertising and media holds, and how your company can be successful even in this ever-changing environment. Whether you are a technology vendor, a publisher, or an agency or a brand, experienced industry researchers will help you get ahead with:
Consulting And Thought Leadership
Sometimes you need to tap into outside knowledge and experience to tackle a problem. W Media Research’s expertise gives you advice on how to move forward with advice on:
- Corporate and product strategy
- Market sizes, growth prospects, conditions, market entry
- Competitive information
- Client sentiment
- AdTech and MarTech vendor and product selection
- Business development
Subscribe to a whole year of W Media Research, with unlimited access to the analyst and to all research documents published. Please inquire at info@wmediaresearch.com.
Custom Research
Quantitative Research
Whether it is designing your corporate strategy or your product plan, or tracking your sales, W Media Research helps you with:
- Total addressable market studies (TAM), market share studies
- Forecasts on ad spend, programmatic advertising, AdTech and MarTech spending
- Return on investment (ROI) studies
- Client and consumer surveys
Qualitative Research
When numbers are not enough, thought leadership, insights and analysis are called for. W Media Research is on the forefront of researching the transformational change in the media & entertainment industries, and can help you with:
- Whitepapers
- SWOT studies
- Competitive reviews
- Client interviews
- Focus groups
Go-To-Market Work
W Media Research also helps you with go-to-market sales and marketing collateral, validating new products and services as an independent, objective third party and creating deliverables designed to capture mind share and drive sales:
- Whitepapers – subject matter deep dives for information and education
- Technology, vendor, industry or customer highlight documents
- Buyers’ guides
- Infographics
- Analyst Q&A documents
- Speeches and presentations
- Sales battle cards
- Blog posts
Training
Bring your staff and your clients up to speed on new technologies and products with our training offers:
- In-person classes
- Webinars
- Whiteboarding sessions
- Educational documents
W Media Research 